GentleMinds
Visual Identity
Logo Design
Year2023
GentleMinds is a collective of passionate individuals dedicated to crafting well-being products that nurture the mind, body, and well-being of loved ones. The company's promise is to innovate and harness the power of natural ingredients to create exceptional products.
The logotype strikes a balance between simplicity and strength, utilizing a captivating typeface that exudes modern innovation. Accompanying this is a symbol resembling a plus sign, signifying growth and the universally recognized red-cross motif, symbolizing health and vitality.
The graphic element is two contrasting elements: the natural textures and the sleek lines of contemporary design. This synergy encapsulates the essence of our company’s vision — creating exceptional products through the use of innovation and the power of natural ingredients.