HomeHuk
Brand foundation
Visual identity
Social Media guidelines
Visual communication guidelines
Motion guidelines
Jacob Jensen Design | KMUTT
2020
HomeHuk is the home & living brand of N-squared company, a leading online distributor and e-commerce solutions provider which started operations in 2014 and is now offering a collection of 1,500 items of furniture and home appliances for home lovers at affordable prices.
The new HomeHuk logotype is inspired by the elements composing a house. Created from a figure combining diverse geometrical shapes into a unified, modern version of a home and a stylish yet down-to-earth wordmark, it creates a strong, recognisable look that directly reflects the concept of diversity.